Figuring out the future of the automobile in our lives

© 2021 Global Automakers of Canada. All rights reserved

This is a podcast about the future of the automobile and automotive industry in Canada. The context for the name of the podcast relates to the myriad of factors currently impacting the automotive industry and ultimately the role of the automobile in our society. From climate change and the emission reduction imperative to better ways of moving people and goods around, the industry is rapidly evolving with a future that is not entirely clear. Part educational, part advocacy “From Here to Where” will interview those in the industry and outside of the industry that can provide insight on the many changes impacting the industry.

If you have any thoughts, comments or topics that you’d like to have explored on future episodes, please send those along to me at If you are interested in being a guest on the podcast or sponsoring this podcast reach out to us

From Here to Where?

David Adams is the President and CEO of Global Automakers of Canada, the national trade association representing fifteen European, Korean and Japanese automobile manufacturers in the Canadian market. Having served in his role for more than 15 years, David has experienced first-hand the disruption that has occurred, is occurring, and will continue to occur in the automotive industry — not only in the vehicle itself , but also in the broader public policy context as issues of climate change, digitization, global trade and supply chains, the “internet of things” and vehicle automation, create both great challenges and great opportunities for automakers and their ICT partners.


In October’s episode of the podcast, I speak with automotive industry veteran, Don Romano, President and CEO of Hyundai Auto Canada. In this wide-ranging conversation we discuss the changing automotive market, changing automotive technology and changing automotive culture.
As president and CEO of Hyundai Auto Canada Corp. (HACC), Don oversees the
operational procedures and strategic implementation of Hyundai and Genesis brands in Canada. Mr. Romano’s seasoned international experience and engaging leadership style helped propel Hyundai to be one of Canada’s leading automotive brands and the largest mainstream electric vehicle distributor in Canada. Don has been president and CEO of Hyundai Canada since January of 2014.

Episode 9 - The Changing Canadian Automotive Landscape

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