Figuring out the future of the automobile in our lives

© 2021 Global Automakers of Canada. All rights reserved

This is a podcast about the future of the automobile and automotive industry in Canada. The context for the name of the podcast relates to the myriad of factors currently impacting the automotive industry and ultimately the role of the automobile in our society. From climate change and the emission reduction imperative to better ways of moving people and goods around, the industry is rapidly evolving with a future that is not entirely clear. Part educational, part advocacy “From Here to Where” will interview those in the industry and outside of the industry that can provide insight on the many changes impacting the industry.

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From Here to Where?

David Adams is the President and CEO of Global Automakers of Canada, the national trade association representing fifteen European, Korean and Japanese automobile manufacturers in the Canadian market. Having served in his role for more than 15 years, David has experienced first-hand the disruption that has occurred, is occurring, and will continue to occur in the automotive industry — not only in the vehicle itself , but also in the broader public policy context as issues of climate change, digitization, global trade and supply chains, the “internet of things” and vehicle automation, create both great challenges and great opportunities for automakers and their ICT partners.


This episode features Flavio Volpe, President and CEO of the Automotive Parts Manufacturers Association (APMA) representing more than 200 suppliers to the global automotive industry. He has served in that role since 2014 and over the last nine years Flavio has been at the forefront of some of the most important issues facing not only the automotive industry in Canada but Canada as a nation.  
From the renegotiation of the North American Free Trade Agreement (NAFTA), to mobilizing Canadian parts suppliers to become suppliers of much needed PPE and ventilators during the COVID-19 pandemic, to seeking an injunction to force the opening of the Ambassador Bridge in Windsor during the 2022 truckers’ blockade – Flavio has been there, leading the charge.
The 2023 Canadian International Auto Show in Toronto from February 17-26 will mark the Canadian debut of the initiative that Flavio and his members have become most recognized for globally – Project Arrow – an audacious plan to build an all-Canadian, all-electric, technologically advanced automobile.
While there have been lots of achievements Flavio and I take time to reflect in this episode on what really matters – inspiring others, laying the track, doing your best, and staying curious.

Episode 11: What Really Matters

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